Search Engine Seminars
Meghan Wier will be giving a presentation for the eBusiness Association on Search Engine Optimization on March 30th at 7:30AM at Mario's Via Abruzzi in Pittsford, NY. You can register at www.ebusinessassociation.org.
The presentation is called "Are you in the Driver's Seat?" and will focus on the 5 major aspects of SEO -- Linking, Keywords, Content, Code, and Measurement.
The World Wide Web is now a multi-layered, multi-use, and multi-media environment used by an estimated 450 million surfers around the world*. Many new and exciting technologies can spice up a website, from sound and graphics to flash animation, but these enhancements and the other subtle nuances of how your site functions can have a serious effect on your bottom line. Search engines’ spiders only index the text of a website and the some of the underlying code. All the bells and whistles used by many web designers to increase the “wow factor” of the sites can negatively affect their search engine rankings. When looking at Search Engine Optimization for your site, it is important to consider the importance of the design factors and how to marry them into a Search Engine friendly site.